Free GCSE Business case study

Your students. A real business. A live brief.

Most business case studies teach from the past. Kodak. Nokia. Companies whose stories ended before your students were born.

This one is different. It is built around a business that exists right now - founded, built and run by someone who spent fifteen years inside large organisations before deciding to do something about a problem they had watched play out at every level of working life.

Your students get to analyse real decisions as they actually happened, predict what came next, and then find out if they were right. Then they get a genuine brief to work on - not a simulation, a real one.

It fits a single lesson. It maps to all major GCSE Business exam boards. And everything you need is below.


The lesson

What the lesson covers

  • Why a business exists - and how that shapes every decision it makes
  • How founders map out a business model before they build anything
  • Who the customer actually is - and why getting that wrong is expensive
  • What happens when a business has to make a hard strategic call
  • How you market something when starting from scratch

What is in the pack

Free to download. Just drop your email below and you will be able to grab everything immediately.

For the teacher

Teacher Guide

How to introduce the lesson, where to go deeper, and what good student answers look like. Designed to be read the night before, not a week in advance.

Teacher Guide
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For the classroom

Canvas File

Three versions of the Business Model Canvas for projecting onto your board at the right moment in the lesson. Labelled clearly so you can navigate mid-lesson.

Canvas File
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For the students

Student Case Study

Print a class set. Everything students need for the lesson, including the brief.

Student Case Study
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Any questions? We would love to hear how it goes. Drop us a line at hello@yourterrain.co